Marketing Manager

Permanent @JobPloy Solutions Jobs in Marketing
  • Sevenoaks, Kent View on Map
  • Post Date : January 10, 2023
  • Apply Before : March 1, 2023
  • Salary: £0 - £3500000
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Job Detail

  • Career Level Manager
  • Experience Fresh
  • Industry Development
  • Qualifications Certificate

Job Description

Do you have at least 3 years’ experience in managing multi-channel communications and delivering in-depth marketing strategies? Are you an expert in the latest digital marketing channels with the ability to optimise media and the tools to generate high quality leads for a sales team and influence customer behaviour?
What will you need to do!
* manage the marketing budget and creating an effective strategy for budget distribution
* plan, develop and implement strategies that drive digital engagement
* continually review the design, user experience, traffic and content of the company website
* manage the company social media channels, including organic and paid ad campaigns, ensuring consistent brand messaging is maintained on all platforms
* manage the SEO, SEM and PPC campaigns for the company to optimise budget allocation and lead generation
* deliver effective email campaigns with optimised open rates and CTRs, to current and prospective clients to influence behaviour and update them with the company's latest news and projects
* write engaging blog posts to deliver company news, projects and inspiration to drive traffic to the website
* deliver effective press releases to journalists and publications to generate editorial coverage in the top interior design publications
* analyse metrics and tools to measure the success of marketing campaigns, to continually identify areas for improvement with future campaigns
A key internal and external contact for the company, and you will also:
* monitor and manage the distribution of all digitally generated leads to the sales team
* monitor and report on generated sales and company conversion rates
* deliver regular reports on marketing strategies to the company directors
* liaise with suppliers to implement marketing campaign collaborations
* liaise with the sales team and clients to arrange the photography of completed projects for the company website and social media channels
* manage and maintain the company website, including the staff access area for internal documents and communications
* create and update internal documents including product catalogues, price lists and manuals
* be responsible for the management and creation of promotional materials such as business cards, brochures and branded documents
* be responsible for and manage the company's internal CRM system
* be responsible for internal communications and updates including email signatures, out of office responses and IT support
You will also be responsible for the marketing for the b2b:
* delivering effective email campaigns to Partners to influence behaviour and update them with the company's latest news and projects
* writing engaging blog posts to deliver company news, projects and inspiration to drive traffic to the website, and support the company's Partners with their marketing efforts
* delivering effective press releases to journalists and publications to generate editorial coverage in the trade kbb sector
* Execute and manage the performance of Google PPC and SEM campaigns
* liaise with Partners to arrange the photography of completed projects for the company website and social media channels
* create and update official documents including product catalogues, price lists and manuals for Partners and internal communications
* manage and maintain the company website, including the exclusive Partner access area
* be responsible for the management and creation of promotional materials such as business cards, brochures, branded documents and advertisements
* plan and execute company events and collaborations with suppliers when required
The role will be working 4 days per week from the Sevenoaks Showroom and 1 day per week working from the Chelmsford Showroom

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