Providing a fantastic opportunity to work for one of the leading manufacturers in the Midlands, a leading, instantly recognised brand, experiencing a period of substantial growth.
As they are continuing to develop and release exciting new products and pursue high growth plans, they are looking for a Product Manager to join their Sales & Marketing team.
This role is key to supporting the the future volume, profit and market share of the business for the next 5 years and beyond.
Main Duties
* Supporting the development and execution of the product development and sales plans
* Developing competitive commercial pricing strategies by product by region
* Supporting the development of robust sales strategies for new and existing products
* Developing & supporting the product NPI programs
* Input into an annual marketing and distribution plan including a digital strategy and use of a CRM system.
* Leading the Product Team in understanding the competitive landscape including commercials, pricing, and specifications
* Supporting Growth, engineering & regional sales teams with applications studies / competitor comparisons, Sales Tools & hub content
* Ensuring applicable regional product and demonstration activities are planned and supported where required
* Supporting the Marketing Communications teams to ensure sales and marketing campaigns are aligned to the product strategy
Requirements
* Highly experienced Sales / Marketing professional
* Strong business and commercial acumen
* Significant experience within the construction / agriculture/commercial vehicle industry
* Experience managing dealer relationships is advantageous